Falling Awake – Rebranding & Communications Strategy

Led rebranding and communication strategy development project. Role included:
• Rebranding the look and feel of Falling Awake, including logo, color palette, font and images.
• Creation of new FallingAwake.com website, a website that combined three websites into one, including writing and messaging development, direction of design and user interface, and project management and team leadership.
• Consultation on social media strategy and business development.
• Concept to completion video production of embedded videos.

Patsy Northcutt: Creative Strategist / Producer
Client: Dave Ellis Leadership

Extraordinary Golf – Beyond an Instructional Video

Extraordinary Golf: The Secret to Transforming Your Game, with Fred Shoemaker. Fred Shoemaker is a pioneer in transformational and experiential learning and empowers golfers to make breakthroughs in their game, their life and their work. Two-hour, 10-video series available streaming, on DVD and on Blu-ray: ExtraordinaryGolf.com.

Patsy Northcutt: Co-Director/Producer and Editor
Northcutt Productions worked closely from concept to completion and provided the core production and post-production team.
Client: Extraordinary Productions
Neal Rogin, Mary Chase, Jo Hardy and Fred Shoemaker

EGDVDJacket_300x

Creative design from the South

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